Valentine CSR - Full Circle Exchange and CARE form Chocolate Team

Press Release

Last updated 1/19/2011 12:05:09 PM

This Valentine's Day, Full Circle Exchange and CARE invite sweethearts to share their love for each other and for people all over the world by purchasing a custom box of gourmet organic chocolates. From Jan. 18 through Feb. 14, 2011, Full Circle Exchange will match the purchase price of each "Name Your Love, Share Your Love" box of chocolates in a donation up to $1 million to CARE, a humanitarian organization that fights global poverty by empowering girls and women. To purchase a custom box of organic chocolates, order online at www.FullCircleExchange.com/CARE.

"We all believe that when we truly love someone, the world is a better place," says Mark Priddy, co-founder of Full Circle Exchange. "We're excited to offer a unique Valentine's Day program that not only allows sweethearts of all ages to send their sweetheart the gift of chocolate, but also the ability to share their love through a matching donation to CARE. In addition, our hand-crafted organic chocolates are made with cocoa from Rainforest Alliance Certified™ farms, which protect the environment and the well-being of farmers, workers and their families. It's a gift that warms your heart and multiplies your love," says Priddy.

Through the "Name Your Love, Share Your Love" Valentine's Day promotion, customers can create a custom label for their box of chocolates and add a personalized note to those they love. Each gift box will include a beautiful card highlighting CARE's work to empower girls and women all over the world to lift themselves and their communities out of poverty.

"CARE and Full Circle Exchange have teamed up on the "Name Your Love, Share Your Love" promotion so people can demonstrate their love not just for each other but for girls and women all over the world this Valentine's Day," says Helene Gayle, president and CEO of CARE. "The donation made to CARE will help us provide education, health care and business opportunities for girls and women who can help lift their communities out of poverty."

The Valentine's Day program is an extension of Full Circle Exchange's "Wake Up To Justice - Dollar 4 Dollar" campaign. Designed to support CARE's global poverty-fighting programs that help girls and women, Full Circle Exchange and its philanthropic partners are committed to donating the full purchase price of all CARE co-branded chocolate and coffee up to $1 million through Dec. 31, 2011.

Full Circle Exchange's hand-crafted, organic chocolate fusions are available in four varieties: Caramel Cream Latte, Dark Hot Mango Curry, Extreme Dark layered with White Chocolate, Cherries and Almonds and White Chocolate infused with local Huckleberries. Each variety is available for $21.95. Gift boxes combining Full Circle Exchange's organic chocolate and Romantic Interludes coffee are also available for $32.95. For more information and to place an order online visit www.FullCircleExchange.com/CARE.

About Full Circle Exchange: Full Circle Exchange is a socially conscious brand with a mission - to "Promote Justice and Cultivate Good" locally and globally through the sale of fairly traded, organic coffee, tea and chocolate. We are proud to support farms that encourage the conservation of the environment through sustainable natural and organic farming methods. By ethically sourcing, purchasing and roasting, we help build stronger farming communities, protect the environment, and support the progression of human rights, while fighting extreme poverty and infectious disease. For more information, visit us at www.fullcircleexchange.com.

About CARE: Founded in 1945, CARE is a leading humanitarian organization fighting global poverty. CARE places special focus on working alongside poor women because, equipped with the proper resources, women have the power to help whole families and entire communities escape poverty. Working in more than 70 countries around the world, women are at the heart of CARE's community-based efforts to improve education, health and economic opportunity. To learn more, visit www.care.org.